Enhancing regional cooperation
We also strive to strengthen our partnership with members of Asia Cruise Cooperation (ACC). A very important milestone in the partnership was that Hong Kong became one of the triple-homeports of Star Cruises’ SuperStar Virgo, along with Taiwan and the Philippines. This new inter-port itinerary best demonstrates the alliance’s commitment to driving continued growth in the regional cruise tourism industry.
In 2017, we again joined with ACC members to participate in Seatrade Cruise Global, the annual global cruise industry event held in the US. The event attracted more than 700 exhibitors from 90 countries. The HKTB was the exclusive sponsor of the focal event “State of the Global Cruise Industry”, set up an exhibition booth, and participated actively in conferences to further boost Hong Kong’s international standing in the cruise industry.
The focal event “State of the Global Cruise Industry”, sponsored exclusively by the HKTB, drew an audience of over 3,000 cruise line executives, industry representatives and international media