Every March, Hong Kong hosts a large number of arts and cultural events. The HKTB bundled a range of cultural events and arts landmarks into “Hong Kong Arts Month” for promotion to visitors and international media. As 2017 was the 20th anniversary of the establishment of the HKSAR, the HKTB carefully selected various arts events and attractions in the city for visitors, including “Art Basel Hong Kong”, the “Hong Kong Arts Festival”, and “SOHO Gallery Tours”, to encourage visitors to experience Hong Kong’s arts and culture.

We meticulously selected 20 photographs that highlighted Hong Kong’s lesser-known art spots and used them to promote Hong Kong in the international media. Among the locations were Wong Chuk Hang, a new cluster for culture lovers, and the street art and graffiti in Sham Shui Po, Central and Sheung Wan. To encourage visitors to experience Hong Kong’s unique arts appeal, we also worked with our travel trade partners to promote guided tours featuring arts highlights in Central.