Speak now
I’m Sorry. I didn’t get that.
Manager, Trade Marketing
Location: New York, USA
WHO ARE WE?
At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.
HOW YOU WILL CONTRIBUTE AND LEARN?
- Hand-on development of trade marcom strategies and programs including the writing, design, and art direction of online webinars, e-newsletters, e-blasts in additional to traditional marcom
- Evaluate the results of all marcom programs and provide new ideas on a routine basis to engage travel partners with innovative/new marcom programs
- Consistently implement new ways of partnering with the trade on high impact promotions with broad reach and high ROI
- Manage product development and solicit travel partner packages and their placement on DiscoverHongKong.com/us vacation packages pages
- Conduct travel partner training, manage familiarization trips and participate in trade shows reaching the travel agent community
- Manage all aspects of tour operator tactical co-op programs including RFP development, program execution and analyzing post performance/ROI
- Manage US trade marketing budget and prepare reports to communicate US market conditions and program development
WHO ARE WE LOOKING FOR?
- Holder of Bachelor’s Degree or higher with a minimum of 8 years of travel trade marketing experience
- Sharp marcom skills including the hands-on creation, design/writing of online and traditional materials. Fluent in Constant Contact and other similar database communication systems
- Good team player
- Proactive approach and big idea orientation
- Strong detail orientation
- Ability to use problem solving skills to successfully complete projects
- Capacity to prioritize and meet deadlines on multiple tasks
- Strong analytical and budgeting capabilities with extremely strong Excel skills
- Ability to analyze data and synthesize for actionable use
- Knowledge of Microsoft Office products and sharp PowerPoint skills
- Proficiency in webinar hosting and email distribution platforms
LOCATION:
- The position is located in our New York office
- We do not offer moving allowances from other cities.
Application Method
If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.
Only shortlisted applicants will be contacted. Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.
We are an equal opportunities employer.